BRITTO Newsletters
1.5% Click Rate
Increase in click rate almost doubled for industry standards of 1% between Feb/Apr 2024.
38% Open Rate
Increase of open rate reached excellent performance for industry standards between Feb/Apr 2024.
40% Increase in Sales
Email revenue reaches 15% of total business revenue in Feb/Apr 2024.
GOAL
Increase awareness and sales through email channels & inform customers about new products and events of Romero Britto’s brand.
CREATIVE DESIGN
Revolutionized the brand's visuals according to each newsletter theme, based on Romero Britto’s palette & brand identity, maintaining its elegance and keeping it fun for the readers.